is a website that has around 1.8 million paying subscribers. This
business has managed to develop some of the most sophisticated programs
that go about pairing and sorting the singles in the world. The basis of
these efforts is associated with the last 2 years in the development of
a matchmaking algorithm.
codename for the Match algorithm known as “Synapse” makes use of various
factors that will produce possible matches. The program still takes into
account the stated preferences of the user like body type, hair color
and age range but it has also learned from the actions that the users
use while on the site. For example, if one of the woman users state that
she is not interested in dating a man over the age of 25, yet she is
found to be viewing profiles frequently on men in their 30s. The Match
algorithm will realize she is actually prepared to meet with older men
and that older men will pay well for some hot young snatch.
“Synapse” also makes use of “triangulation.” This is the type of
algorithm that views the behaviors of users that are similar and uses
this added information to suggest matches just like the NSA does to
check your 'criminal intent'. The president of the company states in
interviews that the people that use their business and let them know
about what they may be looking for, usually related to that what they do
and say can be very different.
academics name this “dissonance” and is a common theme that can be found
throughout literature based on social psychology. This also based on the
fact that may people do not know themselves very well in terms of
descriptive levels. This is very true for the majority of the Match
users, and this is why they have tried to incorporate this “dissonance”
into the algorithms they use.
explains that the algorithms they have incorporated are designed to
learn in a similar way in which the human brain typically learns. This
means that when it is provided with stimuli, it creates neural pathways.
Or when a user stops liking something, these pathways shut down. This is
how it learns about each user.
you are already frightened by what we told about the tech behind
match.com, then you will be even more impressed if we say that you can
join the site for lesser money than most people pay.
new implementation of algorithms is regarded as a subtle shift but
produces profound implications. This is because at Match, the previous
matches were only based on criteria that the users set. This could mean
that one user meets up with her criteria and he meet up with hers which
would mean they are supposed to be a “good match”. However, when experts
at Match started doing research on the data, the idea based on
dissonance became a strong focus. This is because the users were often
doing things very differently from what they stated they wanted. It is
psychological manipulation for increased sexual opportunity at the
expense of the dumb and the emotionally desperate.
resulted in Match “weighting” the variables in a different way, and this
involved focusing on how the users behave. With the extensive amount of
data inside the servers from around 75 million users since this company
was founded, the business was able to uncover a sequence of strange
trends. Some of these were based on that women are usually less likely
to respond to men who lived too far away, are too short or men that
happen to be older than them. While the findings on men included that
most were very particular about the color of a woman’s hair and that
income was not very important.
is not sure about the amount of dates that these algorithms have
produced as the company is not aware of what goes on offline. All they
care about is getting your money and getting men to have enough sex to
get addicted to it. But it has become very clear that the changes made
to the algorithms have definitely impacted the engagement of Match users
on this site. Since its inception “Yes” ratings featured on the Daily5
have increased by more than 100%.